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Enter The Nexus
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Cybersocial Tools
Curriculum
4 Sections
28 Lessons
10 Weeks
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Chapter 1: Discovering Helpful Tech Tools
7
1.1
Keeping Track of the Social Media Scene
10 mins
1.2
Saving Time with Content-Distribution Tools
10 mins
1.3
Alternative Content-Distribution Services
10 mins
1.4
Snipping Ugly URLs
10 mins
1.5
Using E-Commerce Tools for Social Sites
10 mins
1.6
Keeping Your Ear to the Social Ground
10 mins
1.7
Measuring the Buzz by Type of Service
10 mins
Chapter 2: Leveraging SEO for Improved Visibility
5
2.1
Making the Statistical Case for SEO
10 mins
2.2
Thinking Tactically and Practically
10 mins
2.3
Knowing the Importance of Search Phrases
10 mins
2.4
Maximizing Metatag Muscle
10 mins
2.5
Optimizing Your Site and Content for Search Engines
10 mins
Chapter 3: Optimizing Social Media for Internal and External Searches
6
3.1
Placing Search Terms on Social Media
10 mins
3.2
Optimizing Blogs
10 mins
3.3
Optimizing Images, Video, and Podcasts
10 mins
3.4
Optimizing Specific Social Media Platforms
10 mins
3.5
Gaining Traction on Google with Social Media
10 mins
3.6
Monitoring Your Search Engine Ranking
10 mins
Chapter 4: Using Social Bookmarks, News, and Share Buttons
10
4.1
Bookmarking Your Way to Traffic
10 mins
4.2
Sharing the News
10 mins
4.3
Benefiting from Social Bookmarks and News Services
10 mins
4.4
Researching a Social Bookmark and Social News Campaign
10 mins
4.5
Submitting to Bookmarking Services
10 mins
4.6
Submitting to Social News Services
10 mins
4.7
Using Application-Specific Bookmarks
10 mins
4.8
Timing Your Submissions
10 mins
4.9
Encouraging Others to Bookmark or Rate Your Site
10 mins
4.10
Using Social Media Buttons
10 mins
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