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Show Time! Making Big Data Work for Small Business
Curriculum
4 Sections
24 Lessons
10 Weeks
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Chapter 10: Creating a Big Data Strategy
3
1.1
Deciding How to Use Big Data
10 mins
1.2
Small Can be Beautiful: How Not to Collect Everything
10 mins
1.3
The Key Steps in Creating Your Big Data Strategy
10 mins
Chapter 11: Applying Data in Your Business: Decision Making
10
2.1
Starting with Strategy
10 mins
2.2
Honing in on the Business Area
10 mins
2.3
Identifying Your Unanswered Questions
10 mins
2.4
Finding the Data to Answer Your Questions
10 mins
2.5
Identifying What You Already Have or Have Access To
10 mins
2.6
Working Out if the Costs and Effort Are Justified
10 mins
2.7
Collecting the Data
10 mins
2.8
Analysing the Data
10 mins
2.9
Presenting and Distributing the Insights
10 mins
2.10
Incorporating the Learning into the Business
10 mins
Chapter 12: Applying Data in Your Business: Operations
8
3.1
Understanding the Role of Data
10 mins
3.2
Sourcing the Required Data
10 mins
3.3
Weighing up Costs and Benefits
10 mins
3.4
Securing Ownership
10 mins
3.5
Managing the Data
10 mins
3.6
Establishing Infrastructure and Technology
10 mins
3.7
Testing and Piloting Operations
10 mins
3.8
Transforming Your Operations
10 mins
Chapter 13: Creating a Big Data Culture in Your Business
3
4.1
Moving to Fact-Based Decision Making
10 mins
4.2
Allowing Data to Influence Strategy
10 mins
4.3
Identifying New or Additional Business Models
10 mins
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